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Creative Toolkit

The toolkit below provides creative assets to support marketing efforts tied to the America 250 – Colorado 150 celebration. Partners are encouraged to incorporate these assets into events, offerings, collaborations, and activations to strengthen alignment and amplify the statewide campaign. Please ensure appropriate use of all toolkit assets.

Sharing Assets with Visit Grand Junction For Additional Promotion

Visit Grand Junction is always seeking user-generated content (UGC) to feature in its marketing efforts. By sharing your assets, your business, event, or idea may be amplified through Visit Grand Junction’s broader promotional channels. To share photos with us, use our user-generated content uploader.

 

Hashtags and Partner Tagging

When posting on social throughout 2026, include the following hashtags and partner tags:

 

Hashtags

  • #VisitGJ
  • #shareGJ
  • #Am250Co150
  • #Sesquisemiquincentennial
  • #TheViewFromHere
  • #America250
  • #Colorado150

 

Partner Tags

  Visit Grand Junction Colorado Tourism Office
Facebook @visitgrandjunction @am250co150
Instagram @visitgrandjunction @am250co150
X @VisitGJ N/A
Threads @visitgrandjunction N/A

 

Colorado Tourism Office - Themed Color Palette

Primary Colors

Sky Blue

CMYK: 56/0/7/0; RGB: 92/201/230; HEX: #5cc9e6

 

 

Mountain Blue

CMYK: 84/51/19/2; RGB: 50/113/158; HEX: #32719e

 

 

Indigo Blue

CMYK: 95/78/32/18; RGB: 36/67/111; HEX: #24436f

 

 

Chili Red

CMYK: 8/98/100/1; RGB: 220/41/39; HEX: #dc2927

 

 

Secondary Colors

Snow White

CMYK: 4/4/2/0; RGB: 242/239/242; HEX: #f2eff2

 

 

Light Blue

CMYK: 31/4/0/0; RGB: 170/215/243; HEX: #aad7f3

 

 

Sunny Yellow

CMYK: 3/1/97/0; RGB: 253/236/6; HEX: #fdec06

 

 

Tourism Orange

CMYK: 0/36/100/0; RGB: 251/173/24; HEX: #fbad18

 

*All primary and secondary colors above are sourced from the Colorado Tourism Office America 250 - Colorado 150 Brand Guidelines

 

Sharing Visit Grand Junction Blogs

Feel free to link to Visit Grand Junction America 250 - Colorado 150 Blogs on your own website, social media posts, or other mediums. Full blog content may not be reproduced; please link directly to the original source instead.

 

Appropriate Use of Toolkits

We encourage partners and stakeholders to use the partner and creative toolkits to support local businesses, events, ideas, and activations. To help maintain a consistent and cohesive approach, please keep the following dos and don’ts in mind when using these resources.

 

Required

  • Tag Visit Grand Junction and the Colorado Tourism Office in online posts about America 250 - Colorado 150. 
    • Visit Grand Junction: #VisitGJ, #sharegj
    • Colorado Tourism Office: #Am250Co150, #Sesquisemiquincentennial, #TheViewFromHere, #America250, #Colorado150
  • @ Visit Grand Junction and the Colorado Tourism Office in online posts about America 250 - Colorado 150.
  Visit Grand Junction Colorado Tourism Office
Facebook @visitgrandjunction @am250co150
Instagram @visitgrandjunction @am250co150
X @VisitGJ N/A
Threads @visitgrandjunction N/A
  • Refer to the Colorado Tourism Office Digital Guidelines and Photography Guidelines when using the CTO Community Toolkit.

 

Recommended

 

Prohibited

  • Copying and pasting content from VisitGJ.com onto your website.
  • Post content that may be perceived as unsafe or that promotes potentially dangerous behavior.
  • Post content that violates Do Colorado Right, Do Grand Junction Right, and Leave No Trace principles.
  • Use images without providing proper photo credit.
  • Use profanity, violent, or inappropriate language.
  • Copy online content related to America 250 - Colorado 150 without permission.

Photo Credits

  • Partner Toolkit, P: Karrin Melton
  • 250 - 150 Blogs, P: @lovelivingincolorado
  • Images and Logos, P: Visit Grand Junction